Utilizing Guerilla Marketing Tactics
October 29th, 2009Guerrilla Marketing has changed with the times, with one basic exception. And that Guerrilla Marketing is about innovation and adaptation.
While tactics change with technology and what is an acceptable way to communicate, the basic strategy is the same: Do what you have to do to survive financially.
Too often, I see business owners and entrepreneurs looking for the next gimmick or fad. This is the “get rich” quick mentality that recently buried Wall Street and the real estate market. Real guerrillas know that you have to constantly innovate to stay ahead.